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Shop Autopilot general terms

Version 1.5, 9 October 2026

These terms apply to every agreement between Birol Çetin, sole proprietorship, company number 0804.225.317, Steegsken 7, 2000 Antwerpen, under the brand Birol Studio ("we") and the client ("you") for the Shop Autopilot service. The service is meant for businesses; you act as a business, not as a consumer. The Dutch version is binding; this English text is a translation.

1. The service

Shop Autopilot turns your product photos into reels and posts for Instagram and Facebook (reels, studio photos, AI images, carousels, stories and texts in the languages you choose) and publishes them after your approval. What each plan (Start, Plus, Pro) includes is stated on the order form and on birolstudio.com.

Posts and reels from your own videos are unlimited within fair use. Your plan's numbers of AI reels and AI images apply per calendar month; what you do not use of them does not carry over. An extra pack (for example 10 AI reels) does not expire: you first use your plan's AI reels and AI images, then the pack's, and what is left stays for the following months. An AI reel or AI image only counts once you approve or publish it; a new version made at your request does not count separately.

Included in every plan: EU hosting, daily backups, updates and new features, monitoring of the system, and help by WhatsApp, phone or e-mail on working days between 9:00 and 18:00. We normally answer within one working day.

2. Trial

You can use the service free of charge for 14 days from installation, with 6 AI images and 3 AI reels. An extra pack of 6 AI images and 3 AI reels costs €7 and is invoiced with the first month, or separately if you do not continue. Everything else (studio photos, your own photos, carousels, reels of your real photos and videos, texts, scheduling and publishing) is unlimited during the trial within fair use. We collect nothing during the trial. On the thirteenth day we ask you in your bot, with the plan and the monthly price, whether you continue; you answer with a button and can change your answer until the trial ends. If you do not want to continue, that button or one message (in your bot, by e-mail or WhatsApp) before the trial ends is enough and you pay nothing, except an extra pack you bought. If you do not answer, the plan on the order form starts after the trial, and we let you know in the bot. If you do not continue, we disconnect your Instagram and Facebook link when the trial ends; your posts and photos stay available for another 30 days.

3. Term and termination

There is no setup fee: installation in your shop is free. The agreement runs month by month, with no minimum term, from the day after the trial.

Either party can end the monthly agreement with 1 month's notice, counted from the day of the notice. You can give notice by e-mail, by WhatsApp or with a message in your bot that you confirm with a button.

Messages and proof. Your answers with the buttons in the bot, your messages in the bot, e-mails and WhatsApp messages count between us as written notice. We confirm every answer and every cancellation in the bot and keep them with date and time, together with the text of the question, as proof.

4. Prices and payment

All prices are in euro, excluding VAT. You pay monthly in advance, by invoice (via Peppol) and bank transfer, within 14 days of the invoice date. Once we offer direct debit, you can choose it with a separate SEPA mandate.

A launch price (for example Plus at €69 instead of €99) stays as long as you remain a client without interruption, even if our regular prices go up. Other prices we can change with 2 months' notice; you can then cancel free of charge as of the date of the change.

If a payment is missed we send a reminder. If payment is still missing 14 days after that reminder, we may suspend the service until it is paid. The statutory interest and fixed compensation of the Belgian law of 2 August 2002 on late payment in commercial transactions also apply.

5. Bring a colleague

If a business you refer becomes a paying client after its trial, you and that business each get 1 month free, credited on the next invoice.

6. Your content and your approval

You guarantee that you hold the rights to the photos, logos and texts you supply, and that recognisable people in photos have given their consent. Nothing is published without your approval. You remain responsible for what you approve: prices, discounts, product claims and compliance with rules on advertising and discounts.

Notices from the system (for example about the reference price of the last 30 days or the pre-sales period) are reminders, not legal advice.

7. AI

Texts, AI images and reels are made with the help of AI and may contain mistakes; check them before you approve. Studio photos show your real product: the product photo itself is not changed by AI.

Every AI image and reel carries a technical AI marking in the file. When an AI image or reel shows a person, we switch on Instagram's AI label when publishing and state on Facebook that it was made with AI. AI images and reels showing only your product carry no visible label unless you ask for one. If you ask us to leave out a required label, you do so at your own responsibility.

8. Social media and third-party services

Publishing happens on your own Instagram and Facebook accounts, through a publishing service (Zernio) and Meta's platforms, whose terms apply. We are not liable for outages, restrictions or decisions of those platforms, nor for the reach or results of posts.

9. Intellectual property

The software remains ours. You keep the rights to your content and allow us to use it as far as needed to provide the service. You may freely use the posts made for you in your business. We only show your posts as an example (for instance on our website) with your written consent.

10. Availability

We do everything reasonable to keep the service running without interruption and plan maintenance outside shop opening hours where possible. We cannot guarantee uninterrupted operation.

11. Liability

Our liability is limited to direct damage and to the amount you paid us in the 3 months before the event. We are not liable for indirect damage such as lost turnover or profit, lost customers or reputational damage. These limits do not apply in case of intent or fraud.

12. Personal data

The data processing agreement below, which is part of these terms, applies to the personal data we process for you. Our privacy statement on birolstudio.com applies to our own contact data.

13. End of the agreement

Either party can end the agreement by e-mail with immediate effect if the other party fails to meet a serious obligation and does not remedy it within 14 days of a written notice. After the end you can ask for a copy of your posts and photos within 30 days. After that we delete your data; backups are overwritten within a further 30 days.

14. Changes

We can change these terms with 1 month's notice. If a change is to your disadvantage, you can cancel free of charge as of the date it takes effect.

15. Law and disputes

Belgian law applies. We first look for a solution together. If that fails, the courts of Antwerp, Antwerp division, have jurisdiction. Your own general terms do not apply to this agreement unless we accepted them in writing.

Data processing agreement

This agreement is part of the general terms. For the personal data in Shop Autopilot you are the controller and we (Birol Çetin, under the brand Birol Studio) are the processor, within the meaning of Article 28 of the General Data Protection Regulation (GDPR).

1. What we process

2. Your instructions

We process the data only for the service and on your instructions, as shown by the agreement and by your use of the service. We do not use your data for our own purposes and do not sell it.

3. Confidentiality and security

Only Birol Çetin has access to the data, and only as far as needed. We take appropriate measures, including:

4. Sub-processors

You authorise these sub-processors:

We impose the same obligations on them as in this agreement. Transfers outside the EEA only take place with appropriate safeguards, such as the EU-US Data Privacy Framework or the European Commission's standard contractual clauses. We announce a new sub-processor at least 30 days in advance; you can then object or cancel free of charge.

Meta (Instagram, Facebook) is not our sub-processor: you use your own accounts there under Meta's terms.

5. Help with rights and obligations

We help you, as far as reasonable, with requests from data subjects (such as access or deletion) and with your obligations on security and impact assessments.

6. Data breaches

If we find a security breach affecting your data, we tell you without undue delay and at the latest within 48 hours, with the information you need to meet your own notification duty.

7. End

After the agreement ends we give you, on request within 30 days, a copy of your posts and photos. After that we delete the data; backups are overwritten within a further 30 days, unless the law requires us to keep them.

8. Audit

On request we give you the information needed to show that we comply with this agreement. An audit is planned by mutual agreement, with reasonable notice and at your cost.

Questions: birol@birolstudio.com · +32 492 17 66 86